Worldwide Offices
Vistage Speaker Chris Hughes came to Dublin recently to explain to Vistage Members how to make every marketing cent count.... Chris Hughes has established a reputation as an expert in brands and marketing. He has held senior positions at Mars and Pillsbury UK. He later set up Prince Sportsgroup UK, which he later sold on to the Italian group, Benetton. Chris describes himself as a "classically trained marketing guy" who is now a 'value proposition specialist.' His core message is straightforward : We have been through a long period of expansion, when consumers were splashing the cash, allowing companies without ' real points of difference' to survive, and even thrive. However, we are now in a completely different situation , in an era of austerity when only the best place
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There is a reason why we remember good teachers. There are not that many of them around. Atlanta based Gary Markle has certainly mastered the technique of getting a reasonably complex message across while maintaining an ease of manner, a trick only the better pedagogues manage to master. Markle was in Dublin this month to speak to members of Vistage Ireland, along with a number of invited guests. He was here to spread the message that too many organisations are locked into forms of employee performance measurement which simply are not delivering from the point of view of management and workforce alike. His address was entitled : 'Catalytic coaching - A Performance System that Works.' In his view, classic forms of performance evaluation known as performance management systems do not provide wh
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